Corporate Geniuses Discover There Is Life on Planet Venice


By Jim Smith

Even after the evictions and the illegal bulldozing, corporate landlord AIMCO still hasn’t gotten its way with redeveloping Lincoln Place apartments. Like fleas on an elephant, Venetians - including evicted tenants - have countered AIMCO’s long-held desire to destroy nearly 700 affordable garden apartments and replace them with high-cost condominiums.


Sometime in the last few months, AIMCO’s corporate headquarters in Denver, Colorado made the astounding discovery that those fleas were really living, breathing people who don’t want their seaside community overrun with more condos, more traffic, and who like having community-minded seniors, disabled and other long-time and low-income neighbors.

AIMCO’s corporate ethos apparently takes Venice’s home, sweet home, attitude as a challenge. And so it was that AIMCO (Apartment Investment and Management Company) hired Tim Beaudin to be its executive vice president in charge of development. Mr. Beaudin reports directly to Mr. Terry Considine, AIMCO’s chief executive officer. And reporting directly to Mr. Beaudin is his old friend, Charles McPhee, who is in charge of winning the hearts and minds of Venetians. Tim and Charlie got to know each other well when they worked for Catellus Development Corporation where Mr. Beaudin was also an executive vice president.

Catellus is well known to Beachhead readers and environmentalists who engaged in the community opposition to the development of the West Bluffs in Westchester/Playa del Rey that overlook the Ballona Wetlands. Catellus was successful in building mansion houses on top of the up-to-then pristine bluffs.

AIMCO’s leader Terry Considine must have believed that Beaudin and McPhee would “hit the ground running” since they were coming over from the largest commercial landlord, Catellus (now called ProLogis), to the largest residential landlord in the country. AIMCO is the nation’s largest owner and operator of apartments, totaling about 240,000 units. Lincoln Place once had around 900 apartments, but due to some early morning bulldozing (before the courts opened) its been reduced to 696 apartments on 39 acres behind the Ralphs market at Lincoln and California.

McPhee went to work creating a team to walk among us, buy us lunch and otherwise persuade the good citizens of Venice to forget the evictions and the depopulation of the largest single source of rent-controlled housing in our city. In the last couple of months, AIMCO representatives have focused on community “leaders” who have in the past supported Playa Vista and other development projects, and/or have been associated with some Democratic Party office holders, including Jane Harman and the late Mike Gordon.

Reporting directly to McPhee is Sandra Lloyd-Jones, who formerly worked for Gordon and was Debra Bowen’s campaign manager during her successful run for California Secretary of State. Instead of going to work for Bowen, Lloyd-Jones became associated with the MWW Lobbying Group, which has been retained by AIMCO. Among MWW’s other clients is the Dubai Aerospace Enterprise on whose behalf the MWW Group is lobbying to reform rules on foreign investment in the U.S.

Another of MWW’s clients is McDonalds. If MWW could improve McDonalds image, perhaps there is hope for AIMCO. This is how MWW approached that difficult job: “Faced with declining sales and intense media scrutiny stemming from obesity lawsuits, McDonald’s needed a PR program that would counter negative publicity and support sales of its core menu items. MWW Group created McDonald’s Real Life Choices, a proprietary branded initiative to showcase the McDonald’s menu and educate consumers on how to enjoy the food they love without compromising their diets.” For AIMCO, MWW simply has to convince Venetians that Real Life means enjoying the traffic and forgetting the evictions.

Others on the AIMCO payroll include Psomas, a land development corporation; Latham & Watkins, perhaps the most influential law firm in Los Angeles; EDAW, a San Francisco design firm; Alan Kasdan, a developer; Katherine Spitz, a landscape architect; Bruce Judd, a historic architect; Pat Gibbson, a traffic engineer; and Susan Cloke, a community outreach strategist.

Cloke is well known in Santa Monica as a one-time progressive who long ago threw in with the developers. Her work for AIMCO was noted by Santa Monicans for Renters Rights (SMRR) during the last election when Cloke unsuccessfully ran for city council. SMRR opposed her candidacy, stating that she “worked as a lobbyist for a real estate company in Venice attempting to evict hundreds of families in affordable rental housing to make way for high income condos.” Cloke denied the allegation.

In addition to paid staff, AIMCO is apparently seeking volunteer advocates in Venice. Lloyd-Jones and McPhee have held meetings and had lunch with quite a few Venetians. The following list of people who have had conversations with AIMCO has been collaborated by at least two sources. However, it should not be supposed that all of the following are on the AIMCO bandwagon. The partial list includes: Mike Bonin, chief of staff for Councilmember Bill Rosendahl and former staff member for Jane Harman and Ruth Galanter; Mark Saltzburg, former president of the West L.A. Democratic Club and a campaign worker for Jane Harman during last year’s primary election: David and Sandy Moring, East Venice homeowners; Alex Rosales, president of the Venice Chamber of Commerce, Challis MacPherson, PV Jobs and the Venice Neighborhood Council’s Land Use Chair; David Buchanan, Tenacity Media; and Carol Tantau, Abbot Kinney District Association.

“Let’s do lunch at Hal’s” brought out still more Venetians to hear from AIMCO. They included: Ana Petrova, member of the Rose Ave. Working Group (RAWG); husband and wife Rick Feibusch and Carolyn Ward, RAWG and (he) Venice Watchdawg; Richard Myers, Venice Neighborhood Council; Steve Freedman, community activist; Marta Evry, Venice Forum; Stan Mohammed, Venice 2000; and David Ewing and Laura Silagi, Venice Community Coalition. Their hosts were AIMCO’s Charles McPhee and Sandra Lloyd-Jones. Not everyone was there to support AIMCO. Some came out of curiosity or to give AIMCO unsolicited advice on how to win over the community.

AIMCO’s pitch in all its meetings has NOT been to apologize for the mass evictions. Nor has it been to invite the evictees to return. Nor has it been to fill all 696 apartments with low income Venetians, some of whom are living on the street. Nor has it been to promise to be a model corporate landlord.

Of course, not all of the evictees can return to Lincoln Place. The 96-year-old who was paid to leave her apartment of 30 years has died. So has the severely disabled man who took some money to go away. Also unable to return is the man who found no home after eviction and died on the street. Who knows whether losing their homes contributed to their deaths. We do know, in general, that such psychological trauma can have physical effects.

So far, AIMCO has been a bit vague about its future plans. Both Lloyd-Jones and McPhee have said they envision a mix of apartments (rent controlled?) and condos. They’ve talked about starting over with a new Environmental Impact Report (EIR). They’ve mentioned that they will also buy off - ah, hire - local people to help (architects, get your resumes ready!).

While some people may pick up a few bucks helping AIMCO, the negative impact of a high-end megadevelopment on the rest of us seems to be off their radar scope. Sheila Bernard, president of the Lincoln Place Tenant Association, says she will tell AIMCO - if they ever invite her to lunch - that they are putting the cart before the horse. “Whether people rent or own in the Lincoln Blvd. area, they should know that we won’t have a good community unless there is a comprehensive plan that incorporates both transit and development,” says Bernard. “Development has to accommodate transit, not the other way around.
AIMCO should not be permitted to go forward until there is a comprehensive plan that can appropriately constrain them.” Hopefully, Bernard’s words will be echoed by those who are chosen to meet with McPhee and Lloyd-Jones.

If you’re feeling hurt about not be invited, McPhee says there will be more community meetings. They may even set up a community advisory committee. Heck, let’s have some town halls paid for by AIMCO! And while we’re at it, let’s buy half the people of Venice to fight the other half? Anything’s possible when the billionaires get together, and they want a piece of your town.

Posted: Fri - June 1, 2007 at 09:16 PM          


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